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    <title>Tech In Boston Blog</title>
    <link>http://470553.hs-sites.com/blog</link>
    <description>Sharing stories from the people building companies here in Boston.</description>
    <language>en-us</language>
    <pubDate>Thu, 14 May 2015 13:58:32 GMT</pubDate>
    <dc:date>2015-05-14T13:58:32Z</dc:date>
    <dc:language>en-us</dc:language>
    <item>
      <title>Doing More vs. Knowing More</title>
      <link>http://470553.hs-sites.com/blog/doing</link>
      <description>&lt;p class="p1"&gt;&lt;span class="s1"&gt;I had this thought walking home the other night based on something HubSpot's CMO said to me.&lt;/span&gt;&lt;/p&gt;</description>
      <content:encoded>&lt;p class="p1"&gt;&lt;span class="s1"&gt;I had this thought walking home the other night based on something HubSpot's CMO said to me.&lt;/span&gt;&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=470553&amp;amp;k=14&amp;amp;r=http%3A%2F%2F470553.hs-sites.com%2Fblog%2Fdoing&amp;amp;bu=http%253A%252F%252F470553.hs-sites.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Ideas</category>
      <pubDate>Thu, 14 May 2015 13:58:29 GMT</pubDate>
      <author>dgerhardt@hubspot.com (Dave Gerhardt)</author>
      <guid>http://470553.hs-sites.com/blog/doing</guid>
      <dc:date>2015-05-14T13:58:29Z</dc:date>
    </item>
    <item>
      <title>4 Things That Can Be Better About Boston Startups</title>
      <link>http://470553.hs-sites.com/blog/boston-startups-can-be-better</link>
      <description>&lt;p&gt;Since launching &lt;a href="http://techinboston.co/"&gt;Tech In Boston&lt;/a&gt; last spring, I've recorded 41 episodes with entrepreneurs, investors and press members here in Boston.&lt;/p&gt;</description>
      <content:encoded>&lt;p&gt;Since launching &lt;a href="http://techinboston.co/"&gt;Tech In Boston&lt;/a&gt; last spring, I've recorded 41 episodes with entrepreneurs, investors and press members here in Boston.&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=470553&amp;amp;k=14&amp;amp;r=http%3A%2F%2F470553.hs-sites.com%2Fblog%2Fboston-startups-can-be-better&amp;amp;bu=http%253A%252F%252F470553.hs-sites.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <pubDate>Thu, 07 May 2015 01:17:00 GMT</pubDate>
      <author>dgerhardt@hubspot.com (Dave Gerhardt)</author>
      <guid>http://470553.hs-sites.com/blog/boston-startups-can-be-better</guid>
      <dc:date>2015-05-07T01:17:00Z</dc:date>
    </item>
    <item>
      <title>Create a Great Podcast on a Startup Budget</title>
      <link>http://470553.hs-sites.com/blog/podcasting-101</link>
      <description>&lt;p&gt;Over the last two months, four local startups have reached out to me asking for advice on how to set up their first podcast. &amp;nbsp;A lot has been written about the podcast resurgence, but I don't think anything tells the story better than that little nugget.&lt;/p&gt;</description>
      <content:encoded>&lt;p&gt;Over the last two months, four local startups have reached out to me asking for advice on how to set up their first podcast. &amp;nbsp;A lot has been written about the podcast resurgence, but I don't think anything tells the story better than that little nugget.&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=470553&amp;amp;k=14&amp;amp;r=http%3A%2F%2F470553.hs-sites.com%2Fblog%2Fpodcasting-101&amp;amp;bu=http%253A%252F%252F470553.hs-sites.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Marketing</category>
      <category>Startups</category>
      <category>Podcast</category>
      <pubDate>Fri, 24 Apr 2015 20:02:00 GMT</pubDate>
      <author>dgerhardt@hubspot.com (Dave Gerhardt)</author>
      <guid>http://470553.hs-sites.com/blog/podcasting-101</guid>
      <dc:date>2015-04-24T20:02:00Z</dc:date>
    </item>
    <item>
      <title>Startup Account Management: A Template for Saying No to Feature Requests</title>
      <link>http://470553.hs-sites.com/blog/startup-account-management-just-say-no</link>
      <description>&lt;p&gt;When I was at &lt;a href="http://www.privy.com/"&gt;Privy&lt;/a&gt;, my job was to manage all of our customers. &amp;nbsp;This meant it was my job to keep them happy, make sure they renewed their contracts with us, and where possible, get them to pay us more. Like most people in account management roles at a startup, this also meant that I was the first person they called for anything (and that's not a figure of speech -- they actually called). &amp;nbsp;Direct to my cell phone. &amp;nbsp;Didn't matter if something was broken at 9 AM on a Saturday or they just had a new idea for a feature right as I was trying to get on the T, &amp;nbsp;they called &amp;nbsp;(we didn't have hundreds of customers, so that meant that I actually could spend time an interact with each and every one). &amp;nbsp;As a result of having to be on the front lines,&amp;nbsp;I think I learned more about business in a year than I did in all of my other jobs combined -- but the number one thing I learned was the importance of saying no and the right way to do so.&lt;/p&gt;</description>
      <content:encoded>&lt;p&gt;When I was at &lt;a href="http://www.privy.com/"&gt;Privy&lt;/a&gt;, my job was to manage all of our customers. &amp;nbsp;This meant it was my job to keep them happy, make sure they renewed their contracts with us, and where possible, get them to pay us more. Like most people in account management roles at a startup, this also meant that I was the first person they called for anything (and that's not a figure of speech -- they actually called). &amp;nbsp;Direct to my cell phone. &amp;nbsp;Didn't matter if something was broken at 9 AM on a Saturday or they just had a new idea for a feature right as I was trying to get on the T, &amp;nbsp;they called &amp;nbsp;(we didn't have hundreds of customers, so that meant that I actually could spend time an interact with each and every one). &amp;nbsp;As a result of having to be on the front lines,&amp;nbsp;I think I learned more about business in a year than I did in all of my other jobs combined -- but the number one thing I learned was the importance of saying no and the right way to do so.&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=470553&amp;amp;k=14&amp;amp;r=http%3A%2F%2F470553.hs-sites.com%2Fblog%2Fstartup-account-management-just-say-no&amp;amp;bu=http%253A%252F%252F470553.hs-sites.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Startups</category>
      <category>Account Management</category>
      <pubDate>Mon, 06 Apr 2015 19:43:00 GMT</pubDate>
      <author>dgerhardt@hubspot.com (Dave Gerhardt)</author>
      <guid>http://470553.hs-sites.com/blog/startup-account-management-just-say-no</guid>
      <dc:date>2015-04-06T19:43:00Z</dc:date>
    </item>
    <item>
      <title>Getting More Women in Tech</title>
      <link>http://470553.hs-sites.com/blog/getting-more-women-in-tech</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="http://470553.hs-sites.com/blog/getting-more-women-in-tech" title="" class="hs-featured-image-link"&gt; &lt;img src="https://470553.hs-sites.com/hubfs/IMG_4139.jpg" alt="Getting More Women in Tech" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;Getting more women into tech and startups is always a topic of discussion on the tech blogs these days. &amp;nbsp;But I didn't realize how big of a topic this was until I&amp;nbsp;&lt;span&gt;was asked to moderate&amp;nbsp;&lt;/span&gt;&lt;a href="http://www.meetup.com/TechinmotionBoston/events/219191067/"&gt;Tech In Motion's "Women in Tech"&lt;/a&gt;&lt;span&gt;&amp;nbsp;&lt;/span&gt;&lt;span&gt;panel at Microsoft's NERD center Tuesday night (before you jump down my throat for not realizing how big of a topic it is...I know it is. But in my career so far, I've worked at four companies, all with a good balance of men and women and 3/4 of my managers have been women). &amp;nbsp;Over 700 people RSVP'd and 350 showed up for an event that had no free food or free beer (two big draws for networking events). &amp;nbsp;That was eye opening.&lt;/span&gt;&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="http://470553.hs-sites.com/blog/getting-more-women-in-tech" title="" class="hs-featured-image-link"&gt; &lt;img src="https://470553.hs-sites.com/hubfs/IMG_4139.jpg" alt="Getting More Women in Tech" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;Getting more women into tech and startups is always a topic of discussion on the tech blogs these days. &amp;nbsp;But I didn't realize how big of a topic this was until I&amp;nbsp;&lt;span&gt;was asked to moderate&amp;nbsp;&lt;/span&gt;&lt;a href="http://www.meetup.com/TechinmotionBoston/events/219191067/"&gt;Tech In Motion's "Women in Tech"&lt;/a&gt;&lt;span&gt;&amp;nbsp;&lt;/span&gt;&lt;span&gt;panel at Microsoft's NERD center Tuesday night (before you jump down my throat for not realizing how big of a topic it is...I know it is. But in my career so far, I've worked at four companies, all with a good balance of men and women and 3/4 of my managers have been women). &amp;nbsp;Over 700 people RSVP'd and 350 showed up for an event that had no free food or free beer (two big draws for networking events). &amp;nbsp;That was eye opening.&lt;/span&gt;&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=470553&amp;amp;k=14&amp;amp;r=http%3A%2F%2F470553.hs-sites.com%2Fblog%2Fgetting-more-women-in-tech&amp;amp;bu=http%253A%252F%252F470553.hs-sites.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Hiring</category>
      <pubDate>Thu, 02 Apr 2015 19:57:00 GMT</pubDate>
      <author>dgerhardt@hubspot.com (Dave Gerhardt)</author>
      <guid>http://470553.hs-sites.com/blog/getting-more-women-in-tech</guid>
      <dc:date>2015-04-02T19:57:00Z</dc:date>
    </item>
    <item>
      <title>3 Observations from 3 Months at HubSpot</title>
      <link>http://470553.hs-sites.com/blog/3-months-at-hubspot</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="http://470553.hs-sites.com/blog/3-months-at-hubspot" title="" class="hs-featured-image-link"&gt; &lt;img src="https://470553.hs-sites.com/hs-fs/hub/470553/file-2667498325.jpg" alt="3 Observations from 3 Months at HubSpot" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;I'm coming up on three months at HubSpot and wanted to share a few observations from my first 100 or so days.&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="http://470553.hs-sites.com/blog/3-months-at-hubspot" title="" class="hs-featured-image-link"&gt; &lt;img src="https://470553.hs-sites.com/hs-fs/hub/470553/file-2667498325.jpg" alt="3 Observations from 3 Months at HubSpot" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;I'm coming up on three months at HubSpot and wanted to share a few observations from my first 100 or so days.&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=470553&amp;amp;k=14&amp;amp;r=http%3A%2F%2F470553.hs-sites.com%2Fblog%2F3-months-at-hubspot&amp;amp;bu=http%253A%252F%252F470553.hs-sites.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>HubSpot</category>
      <pubDate>Wed, 25 Mar 2015 19:40:00 GMT</pubDate>
      <author>dgerhardt@hubspot.com (Dave Gerhardt)</author>
      <guid>http://470553.hs-sites.com/blog/3-months-at-hubspot</guid>
      <dc:date>2015-03-25T19:40:00Z</dc:date>
    </item>
    <item>
      <title>A Cheat Sheet for Early Adoption</title>
      <link>http://470553.hs-sites.com/blog/the-early-adopter-cheat-sheet</link>
      <description>&lt;p&gt;Meerkat was everywhere last week. &amp;nbsp;Well, everywhere except Boston, according to NextView's Rob Go:&lt;/p&gt;</description>
      <content:encoded>&lt;p&gt;Meerkat was everywhere last week. &amp;nbsp;Well, everywhere except Boston, according to NextView's Rob Go:&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=470553&amp;amp;k=14&amp;amp;r=http%3A%2F%2F470553.hs-sites.com%2Fblog%2Fthe-early-adopter-cheat-sheet&amp;amp;bu=http%253A%252F%252F470553.hs-sites.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Startups</category>
      <pubDate>Mon, 09 Mar 2015 17:58:00 GMT</pubDate>
      <author>dgerhardt@hubspot.com (Dave Gerhardt)</author>
      <guid>http://470553.hs-sites.com/blog/the-early-adopter-cheat-sheet</guid>
      <dc:date>2015-03-09T17:58:00Z</dc:date>
    </item>
    <item>
      <title>One Tip To Get More Traffic</title>
      <link>http://470553.hs-sites.com/blog/one-tip-to-get-more-traffic</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="http://470553.hs-sites.com/blog/one-tip-to-get-more-traffic" title="" class="hs-featured-image-link"&gt; &lt;img src="https://470553.hs-sites.com/hs-fs/hub/470553/file-2562723441.png" alt="One Tip To Get More Traffic" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;You definitely share your content on Facebook, Twitter and LinkedIn.&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="http://470553.hs-sites.com/blog/one-tip-to-get-more-traffic" title="" class="hs-featured-image-link"&gt; &lt;img src="https://470553.hs-sites.com/hs-fs/hub/470553/file-2562723441.png" alt="One Tip To Get More Traffic" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;You definitely share your content on Facebook, Twitter and LinkedIn.&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=470553&amp;amp;k=14&amp;amp;r=http%3A%2F%2F470553.hs-sites.com%2Fblog%2Fone-tip-to-get-more-traffic&amp;amp;bu=http%253A%252F%252F470553.hs-sites.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Marketing</category>
      <pubDate>Wed, 04 Mar 2015 21:47:20 GMT</pubDate>
      <author>dgerhardt@hubspot.com (Dave Gerhardt)</author>
      <guid>http://470553.hs-sites.com/blog/one-tip-to-get-more-traffic</guid>
      <dc:date>2015-03-04T21:47:20Z</dc:date>
    </item>
    <item>
      <title>ClassPass for Golf</title>
      <link>http://470553.hs-sites.com/blog/classpass-for-golf</link>
      <description>&lt;p&gt;&lt;a href="http://classpass.com/"&gt;ClassPass&lt;/a&gt; offers access to gyms for $99/month, up to three times/month at each gym.&lt;/p&gt;</description>
      <content:encoded>&lt;p&gt;&lt;a href="http://classpass.com/"&gt;ClassPass&lt;/a&gt; offers access to gyms for $99/month, up to three times/month at each gym.&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=470553&amp;amp;k=14&amp;amp;r=http%3A%2F%2F470553.hs-sites.com%2Fblog%2Fclasspass-for-golf&amp;amp;bu=http%253A%252F%252F470553.hs-sites.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Startups</category>
      <category>Ideas</category>
      <pubDate>Wed, 25 Feb 2015 16:52:00 GMT</pubDate>
      <author>dgerhardt@hubspot.com (Dave Gerhardt)</author>
      <guid>http://470553.hs-sites.com/blog/classpass-for-golf</guid>
      <dc:date>2015-02-25T16:52:00Z</dc:date>
    </item>
    <item>
      <title>You Can't Teach Hustle</title>
      <link>http://470553.hs-sites.com/blog/get-customers</link>
      <description>&lt;p class="p1"&gt;&lt;span class="s1"&gt;If you’re at a startup with 10 or fewer employees and you aren't an engineer or a designer, you better be able to build an audience and get customers.&lt;/span&gt;&lt;/p&gt;</description>
      <content:encoded>&lt;p class="p1"&gt;&lt;span class="s1"&gt;If you’re at a startup with 10 or fewer employees and you aren't an engineer or a designer, you better be able to build an audience and get customers.&lt;/span&gt;&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=470553&amp;amp;k=14&amp;amp;r=http%3A%2F%2F470553.hs-sites.com%2Fblog%2Fget-customers&amp;amp;bu=http%253A%252F%252F470553.hs-sites.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Hiring</category>
      <category>Startups</category>
      <pubDate>Sat, 21 Feb 2015 17:35:00 GMT</pubDate>
      <author>dgerhardt@hubspot.com (Dave Gerhardt)</author>
      <guid>http://470553.hs-sites.com/blog/get-customers</guid>
      <dc:date>2015-02-21T17:35:00Z</dc:date>
    </item>
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